I really wanted to use an element of comedy, so originally, myself and Cameron came up with the seven deadly sins below:
Lust: I haven't spoken to a real person in more than three days.
Gluttony: I put kale in every meal I make.
Greed: I'll have a quadruple shot venti cappuccino with soy milk and a cube of ice, heavy on the foam.
Sloth: Netflix and Baskerville.
Wrath: Overly twee designs.
Envy: I really like that typeface, what is it?
Pride: Posting work on every social network possible.
Cameron edited this for the website, however, as he wanted it to be more serious, which I understand, however I did really like the ones that we came up with collaboratively.